Storify: Cash Mob Edmonton tour local coffee roasters

At Iconoclast Koffiehuis, green coffee beans were handed around the room for show-and-tell; they're really hard, and they would taste terrible if you tried to brew them. Photo by Deborah Merriam.

At Iconoclast Koffiehuis, green coffee beans were handed around the room for show-and-tell; they’re really hard, and they would taste terrible if you tried to brew them. Photo by Deborah Merriam

Once a quarter, Edmontonians gather on a street corner with at least $20 cash and a cloth shopping bag to support a local business. It’s a chance to discover the local retailers and restaurants that make Edmonton unique and put the local multiplier effect to work for our economy. This time, Cash Mob Edmonton’s organizers at the Local Good tried a new approach by doing a cafe crawl of many of Edmonton’s indie coffeehouses who use locally roasted beans. We learned from enthusiastic experts about the artistry that goes into roasting and brewing the perfect cup, and many attendees live-blogged all the tidbits they learned on Twitter and Instagram. The Storify synopsis of the afternoon is after the jump.

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  1. […] Cash Mob this weekend focused on four of Edmonton’s independent coffee roasters. The Local Good has a round-up of all of the delicious […]